Joe Sanok: Great Advice for Building a Professional Practice TPS 227

tps227Joe Sanok is a top speaker, mental health counselor, business consultant, and podcaster. He is the host of the #1 podcast for counselors, The Practice of the Practice Podcast. Joe is also a writer for Psych Central, has been featured on the Huffington Post, Bustle, and Yahoo News. He is a keynote speaker, author of five books, and is a top­ consultant and a really successful business guy.


  • Joe discusses why he decided to not just be a counselor, but to also be a business person.
  • Joe and his family went through a series of difficult health issues in 2012, which led him to examine how he was using his time.
  • Joe realized he really wanted to help other counselors build their practice.
  • Every person has to look at how they’re using their energy and their brain space.
  • For people who are struggling with their energy and their goal setting,  you really have to start with, what’s the end that you want to achieve?
  • If you want to move forward in your business, there are three steps to go into: slow down, spark, create.
  • Slowing down is purging, having a practice and presence.
  • Joe talks about the things that get in the way of a person building a successful practice.
  • The person that’s going to believe in your services the most is YOU.
  • When we can understand the trigger events in our life, it helps us understand our money issues.
  • The idea of slowing down is you have to make sure that your body is taken care of so you can serve the world.
  • Joe shares ideas for expanding a business by creating multiple streams of income while actually slowing down, so you’re not burning yourself out.
  • Finding a balance between work and rest is important because it sets the direction for your whole profession.
  • The more people are willing to look at their numbers the more empowered they feel and the less they worry.
  • Joe talks about the value of paying attention to your business, your money, and yourself.
  • We get to do the kind of work that we want to do because we put in the time how to figure it out.


Joe Sanok’s  Website

Joe’s Free Book here

The Slow Down School Conference